Date: May 9th, 2013, 11AM PT / 2PM EST
Topics to be covered:
Isolating audiences based off of set top box tuning to specific programs.
Analyzing the tuning habits of custom created audiences. What other programs, dayparts or channels are thes
Viewing Behaviors in InfoSys RPD
Isolating audiences based off of set top box tuning to specific programs.
Analyzing the tuning habits of custom created audiences. What other...
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Date: Thursday, October 25, 2012
Time: 12:00PM - 1:00PM ET
Did anyone really expect that in 2011 insurance companies as a category would spend more on U.S. measured media than the nation's banks and credit card com
Financial Services: Navigating Rough Seas
October 25, 2012 • Gain an understanding of the marketing trends driving one of the highest spending sectors in the media landscape. Richard Fielding...
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On November 2, 2011 Kantar Media hosted a webinar on the state of newspaper advertising.
Presenter: Jon Swallen, SVP of Research, Kantar Media Intelligence North America
As the broader advertising market continues to rebound,
Archived: The Outlook For Newspaper Advertising
November 2, 2011 • As the broader advertising market continues to rebound, how are local newspapers faring? Jon Swallen, an authority on the U.S....
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On October 26, 2011 Kantar Media participated in an exclusive webcast as part of the ARF’s webcast series. Presenters:
Richard Fielding - Chief Client Officer, Kantar Media North America
Beth Snyder Bulik - Reporter, Advertising Age
Archived: Pharma Marketing - State of the Industry In 2011
October 26, 2011 • Kantar Media participated in an exclusive webcast as part of the ARF’s webcast series. It's been about 15 years since DTC...
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On December 8, 2010 Kantar Media hosted a webinar on automotive advertising trends. This webinar examines: The 2010 rebound in auto ad spending – and why it’s less impressive than it seems
Factory vs. dealer share of ad spend
Advertising sales r
Archived: Trends in Automotive Advertising
December 8, 2010 • Get an in-depth analysis of the latest advertising trends in the automotive category, presented by Jon Swallen, Kantar Media...
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