Expertise
-
DirectHEAT℠ for Media Sellers
DirectHEATSM is Intelligence’s new source of competitive advantage for media sellers.
Click Here to Learn How DirectHEATSM Can Fire Up Your Sales Team.
Already a DirectHEAT client? Login Here
Featured Product: Paid Search Strategies in the Travel Category
Get an in-depth analysis of competing Paid Search strategies in a category that is of interest to you:
-
Expertise
Kantar Media Intelligence is the leading provider of strategic advertising intelligence to advertisers, advertising agencies and media properties. Intelligence’s tracking technologies in creative occurrence, expenditure, and executions provide industry professionals with valuable insights to help grow their business.
Kantar Media’s Intelligence sector is committed to powering your specialized intelligence needs with the most accurate, relevant data from its multitude of business solutions. Intelligence tracks the advertising creative and occurrence for more than 3 million brands, across 20 media, in more than $141 billion in ad expenditures:
- Television (Network, Cable, Spot, Spanish-Language, Syndicated)
- Radio (Network, National, Local)
- Magazines (Consumer, B-to-B, Sunday, Local, Spanish-Language, International)
- Newspapers (National, Local, Spanish-Language)
- Internet
- Outdoor
- Coupon Promotion/FSIs
Whether you require broad-based information for competitive analysis or target-specific knowledge for tactical plans, Kantar media Intelligence can help you navigate the new media landscape and meet your business goals.
-
Latest Press
Kantar Media Forms Global Ad Intelligence Sector
Terry Kent named Global CEO New York, NY, March 11, 2013 – Kantar Media, which provides...
-
-
Contact Us
Kantar Media Intelligence on Twitter. A regular feed of insights about today, and tomorrow's cross-media world.