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Expertise
Kantar Media Intelligence is the leading provider of strategic advertising intelligence to advertisers, advertising agencies and media properties. Intelligence’s tracking technologies in creative occurrence, expenditure, and executions provide industry professionals with valuable insights to help grow their business.
Kantar Media’s Intelligence sector is committed to powering your specialized intelligence needs with the most accurate, relevant data from its multitude of business solutions. Intelligence tracks the advertising creative and occurrence for more than 3 million brands, across 21 media, in more than $141 billion in ad expenditures:
- Television (Network, Cable, Spot, Spanish-Language, Syndicated)
- Radio (Network, National, Local)
- Magazines (Consumer, B-to-B, Sunday, Local, Spanish-Language, International)
- Newspapers (National, Local, Spanish-Language)
- Internet
- Outdoor
- Coupon Promotion/FSIs
Whether you require broad-based information for competitive analysis or target-specific knowledge for tactical plans, Kantar media Intelligence can help you navigate the new media landscape and meet your business goals.
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Latest Press
Swallen Named Chief Research Officer For Kantar Media Intelligence North America
Veteran advertising insight analyst to lead initiatives in emerging media platform measurement,...
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