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Our Latest Research

Audiences presented new research papers at the ARF's last Audience Measurement 5.0 conference in New York. Download the actual ARF presentations below:
- Using Return Path Data to Understand
Contextual Advertising Engagement on TV
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- Measuring Minority Audiences in TV's
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- Using Return Path Data to Understand
Momentum Review
Read the latest issue of Momentum Review, Kantar Media's international perspective on media, monitoring and marketing.
Digital CMO Summit 2010
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Latest Press
Kantar Media Introduces DirectHEAT℠ – A Customized Multi-Source Service for...
New service integrates multimedia reporting, targeted news alerts and contact management into...
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In The Press
The economic slowdown didn't scare off advertisers. Jon Swallen, senior vice president of research at Kantar Media, talks to Media Life about what categories are leading the recovery, what's still lagging, and how automotive will hold up going forward - Media Life Magazine
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