NewspaperAdvisor is the newspaper advertising tracking tool for industry professionals in media sales and research. Monitor the latest trends in the print newspaper ad industry without sifting through hundreds of newspapers. NewspaperAdvisor does the work for you, alerting you to new creatives rapidly after initial occurrence.
Benefits
- Stay up-to-date on the latest print newspaper ad trends, on your time schedule
- Analyze competing media plans to identify growing market opportunities
- Use the latest creative occurrence to respond fast and effectively to competitors
Media Coverage
Tracks ad activity across newspaper media:
- Local
- National
- Sunday
- Syndicated
Allows data access by:
- Media type
- Media property
- Advertiser
Deliverables
- Web-based for anytime, anywhere access
- 150+ newspapers tracked across the country
- Full run, part run, & total newspaper distribution available
- Day of week break out filters offered for: daily, Sunday, daily and Sunday, none
- Run reports for strictly ads, strictly inserts, or both
- Historical database through 1999