When budgets are tight, competitive intelligence becomes more important than ever to make sound decisions. Kantar Media's On Demand Plan is the perfect solution to receive competitive advertising intelligence at a minimal investment.
This new plan brings you a designated account manager that will run reporst for you. No need to learn another service or product. Eliminate the need for staffing and training.
The On Demand Plan is specifically designed to be more cost-effective than purchasing single reports. It's an affordable solution to ground your key marketing decisions in a regular flow of competitive insights.
Benefits
For advertisers and agencies:
- Adjust your advertising strategy based on the latest trends and changes by industry, brand, product and more
- Analyze seasonal trends and media mixes with detailed ad expenditure information by category, parent company, brand and more
For media companies:
- Increase revenue by identifying new advertisers, products and growing categories
- Protect your market share by tracking which media your prospects are buying and all advertiser your competitors are getting
Media Coverage
- Television
- Radio
- Magazines
- Newspapers
- Internet
- FSI/Coupons
- Out of Home
Features
- Receive 12 reports per year on up to 10 competitors
- Get designated Account Manager
- 48 hour turnaround guaranteed
- Flat fee quarterly invoicing
- Additional reports can be purchased for reduced fee
- Upgrade to a fixed plan at any time