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Compete March 2011 Category Data Show Consumers Were Fixated on Online Global News

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  • Compete March 2011 Category Data Show Consumers Were Fixated on Online Global News

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    Compete’s products and services are fueled by the largest integrated online consumer behavior and survey panel in the industry. Digital insights are interpreted by analytical experts in the automotive, financial services, media, mobile, online, retail, telecom and travel markets to deliver data and recommendations to create effective online experiences and highly profitable advertising campaigns.

    Compete March 2011 Category Data Show Consumers Were Fixated on Online Global News

    News: World Category Grew 17.5 Percent During a Month of Somber News

    Boston MA, –  (Marketwire - April  22, 2011) - Compete, a Kantar Media company, today released data for March showing that websites in the News: World category grew significantly. The category attracted 115 million unique visitors (UVs) -- growing 17.5 percent month-over-month (M-O-M) and 13.5 percent year-over-year (Y-O-Y). Online news coverage of stories like the Japan earthquake on March 11 and unrest in Libya made March an especially strong month for online news sites. And let's not forget Charlie Sheen.

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