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  • Expertise

    Intelligence

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    Kantar Media Intelligence is the leading provider of strategic advertising intelligence to advertisers, advertising agencies and media properties. Intelligence’s tracking technologies in creative occurrence, expenditure, and executions provide industry professionals with valuable insights to help grow their business.

    Kantar Media’s Intelligence sector is committed to powering your specialized intelligence needs with the most accurate, relevant data from its multitude of business solutions. Intelligence tracks the advertising creative and occurrence for more than 4.1 billion brands, across 21 media, in more than $140 billion in ad expenditures:

    • Television (Network, Cable, Spot, Spanish-Language, Syndicated)
    • Radio (Network, National, Local)
    • Magazines (Consumer, B-to-B, Sunday, Local, Spanish-Language, International)
    • Newspapers (National, Local, Spanish-Language)
    • Display
    • Paid Search
    • Online Video 
    • Tablet (Magazine ads)
    • Outdoor
    • Coupon Promotion/FSIs

    Whether you require broad-based information for competitive analysis or target-specific knowledge for tactical plans, Kantar media Intelligence can help you navigate the new media landscape and meet your business goals.

    • Latest Press

    • Kantar Media Reports U.S. Advertising Expenditures Increased 3.5% in the Second...

      New York, NY, September 9, 2013 – Total advertising expenditures in the second quarter of 2013...

       
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    • Intelligence In The News

    • U.S. Ad Spending Grows Fifth Quarter in a Row... But Pace of Growth is Slowing – up 4.4% to $32.5 billion. - Forbes

       
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