Ad$pender provides a fast, top-level summary of the multi-media advertising marketplace. This web-based tool spans five years of national summary spending trends, accessible by industry, parent company, and brand. Data is available via customizable reports with easy data exporting abilities to popular spreadsheet and flowchart programs.

Benefits

• Monitor and report top level advertising expenditure and occurrence for 3+ million brands across 18 media
• Respond fast and effectively to your competitors
• Plan and execute the optimal advertising strategy and tactics 

Media Coverage

• Television ( network, cable, spot, Spanish-language network, syndicated)
• Radio (Network, national spot, local)
• Magazines (consumer, b-to-b, local, Sunday, Spanish-language)
• Newspapers (national, local, Spanish-language)
• Internet
• Outdoor

Deliverables

• Browser-based for anytime, anywhere access
• Customizable by media, market, company brand, category and more
• Historical 10-year database
• Transferrable data: Easily generate reports and populate spreadsheets and flowchart programs