Providing the most comprehensive coverage and the broadest range of descriptive details, Branded Entertainment Services helps advertising and marketing professionals uncover the value of their competitor's brand portrayal in a show.

Media Coverage

Television

• Network
• Cable
• Spot

Media Details

• Visual display versus verbal mention
• Time duration
• Character interaction with the product
• Plot Integration
• Visibility of the brand
• Exclusivity of the brand
• Audio/visual clips

Features

• TV commercials and brand appearances integrated into one report
• Data integratable with external reports
• Linked to NTI ratings
• Customizable viewing and filtering options