MarketAdvisor™

    • Black Friday Ad Insights

    • Black Friday

      We’ve used our AdScope tool to analyze occurrence, expenditure, and creative data for ads that featured “Black Friday” messaging during the three weeks leading up to the year’s biggest sales event. Get our complimentary whitepaper here

    • DirectHEAT℠ for Media Sellers

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      DirectHEATSM is Intelligence’s new source of competitive advantage for media sellers.

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    • Featured Product: Paid Search Strategies in the Travel Category

    • Get an in-depth analysis of competing Paid Search strategies in a category that is of interest to you:

  • MarketAdvisor™

    Kantar Media Intelligence is the leading provider of strategic advertising intelligence to advertisers, advertising agencies and media properties. Intelligence’s tracking technologies in creative occurrence, expenditure, and executions provide industry professionals with valuable insights to help grow their business.

    MarketAdvisor™

    MarketAdvisor is your single source for multi-media, multi-market advertising information, allowing you to get a complete view of market development, allocation of advertising dollars and emerging opportunities.

    Benefits

    • Monitor prospects and competition in order to proactively protect your market share.

    Media Coverage

    • Television (Network, Cable, Spot, Spanish-language, Syndicated)
    • Radio (Network, National Spot, Local)
    • Magazines (Consumer, B-to-B, Local, Spanish-language)
    • Newspapers (Local, Hispanic)
    • Internet
    • Outdoor

    Deliverables

    • Browser-based, for anywhere, anytime access
    • Track advertising activity by category, media property, advertiser, and account
    • Align your sales strategies with spending trends
    • Create and monitor accounts for your sales force
    • Sales-person friendly and simple to learn
    • Latest Press

    • Kantar Media Reports The Super Bowl Scores With Over $2 Billion In Ad Spending...

      Historical Advertising Data Shows Trends Including Increasing Prices, Growing Competitive Clutter...

       
    • Intelligence In The News

    • U.S. Ad Spending Grows Fifth Quarter in a Row... But Pace of Growth is Slowing – up 4.4% to $32.5 billion. - Forbes

       
    • Contact Us

    • Kantar Media Intelligence on Twitter. A regular feed of insights about today, and tomorrow's cross-media world.