Press

    • Marx Coupon Ticker

    • FSI Coupons Dropped YE 2012 VS YE 2011:
      274 billion

      Change vs. 2011:
      +0.8%

      For more information please read the Year End 2012 FSI Distribution Trends press release.

    • Featured Product: PLUS Digital 2.0

    • Now you have the power to compete in the digital promotion landscape!

      • Know your competitor’s scale and size of their digital promotion events each week
      • Quantify digital campaign effective, and determine which digital coupon websites are most active based on insights gathered
      • Quantify the size and impact of your digital coupons and competitive digital coupons by comparing them to your own

       

      Contact Marx Today to find out how the Marx Digital 2.0 ProMotion Report helps you stay ahead of the competition.

    • Free Standing Insert Trends

  • Press

    Marx, a Kantar Media solution, is the leading supplier of competitive consumer promotion information in North America. Marx holds a unique position in the marketing-information industry as the only source for digital and census-level Free Standing Insert (FSI) coupon tracking.

    • Kantar Media Reports Website Coupon Expenditures on Leading Websites Increased 130 Percent in Q1 2013

      MINNEAPOLIS, MN, August 1, 2013 –Estimated expenditures for website coupons reached $835 million in  in Q1 (January – March) 2013 – an increase of

    • Jump in Retailer Promotions Helps Drive Free Standing Insert (FSI) Coupon Activity to a 3.3 Percent Increase During the First Half of 2013

      Kantar Media reports retailer participation in FSIs increased 21.6 percent to more than 11.3 billion pages

      MINNEAPOLIS, MN July 17, 2013 – Free

    • New Tool For Measurement of Website Based Coupon Expenditures Introduced By Kantar Media

      Initial assessment by ProMotion PLUS Digital 2.0 shows estimated expenditures growth for key categories of web-based coupons in Q1 2013

      Minneapolis, MN June

    • Kantar Media Reports Digital Coupon Events on Leading Websites Increased 28 Percent in Q1 2013

      Number of manufacturers distributing digital coupons on these websites increased 14 percent

      MINNEAPOLIS, MN, April 30, 2013 – Digital coupon events

    • Kantar Media Reports Digital Coupons on Retailer Websites Increased 50 Percent in 2012

      Retailer advertising expenditures and participation in Free-Standing Insert (FSI) coupon promotion pages also increased

      MINNEAPOLIS, MN March 13, 2013 – Digital

    • Kantar Media Reports Digital Coupon Events on Leading Websites Increased 46 Percent in 2012

      Number of manufacturers distributing digital coupons on these websites increased 19 percent

      MINNEAPOLIS, MN, January 30, 2013 – Digital coupon events across key

    • Kantar Media Reports Free Standing Insert (FSI) Coupon Use For New CPG Product Introductions Grew 23% in 2012

      Return to promotion of new products through FSI coupons leads to more than 274 billion coupons being distributed last year

    • Infographic: Digital Coupon Use Up 30.5%
    • Kantar Media Reports Digital Coupon Events on Leading Websites Increased 30.5 Percent in the first Nine Months of 2012

      Number of manufacturers distributing digital coupons on these websites increased 15.2 percent

      MINNEAPOLIS, MN, November 1, 2012 – Digital coupon events across key

    • Kantar Media Reports Digital Coupon Events on Leading Websites Increased 24.3 Percent in the First Six Months of 2012

      Number of manufacturers distributing digital coupons on these websites increased 26.0 percent

      MINNEAPOLIS, MN, July 31, 2012 – Digital coupon events across key

    View the Marx Halloween Season Insights for information on Retailer and Digital promotion - you might be surprised!

    View this insight searies

    Digital Insights Series  delivers insights into the digital promotion landscape by providing key examples and highlighting the benefits of the Marx Digital ProMotion Reports.

    View All 6 Insights

    • Latest Press

    • Kantar Media Reports Website Coupon Expenditures on Leading Websites Increased...

      MINNEAPOLIS, MN, August 1, 2013 –Estimated expenditures for website coupons reached $835 million...

       
    • Marx In The News

    • It’s been a tough rebound for the Retail industry post-recession, but it’s finally picking up speed. Department store ad spend is on the rise. Couponing is growing. And Retail is now the largest U.S. ad spending category, up 3% over the previous year. Get a complimentary copy of Ad Age's latest Trend Report, Retail Marketing.