Compete Ranking of Top 50 Web Sites for January 2011 Shows Big Chill for Online Retailers

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  • Compete Ranking of Top 50 Web Sites for January 2011 Shows Big Chill for Online Retailers

    Compete’s products and services are fueled by the largest integrated online consumer behavior and survey panel in the industry. Digital insights are interpreted by analytical experts in the automotive, financial services, media, mobile, online, retail, telecom and travel markets to deliver data and recommendations to create effective online experiences and highly profitable advertising campaigns.

    Compete Ranking of Top 50 Web Sites for January 2011 Shows Big Chill for Online Retailers

    User Visits to Top Retailer Sites Quickly Return to Pre-Holiday Levels; Bing.com Traffic Reached Its All-Time High, Has Doubled Since January 2010

    Boston MA, –  ( Marketwire - February  28, 2011) - Compete, a Kantar Media company, today released its ranking of the top 50 web sites for January 2011. Compete's data clearly shows that traffic to top online retail sites decreased significantly in January, including Walmart.com (-32.64 percent), Target.com (-32.15 percent), Bestbuy.com (-36.55 percent) and Amazon.com (-15.29 percent). While these declines in unique visitors (UV) are significant when compared to December, they actually mark a return to pre-holiday levels for most sites, reflecting a seasonality that online retailers -- as well as all online brands -- can consult for future online media planning and strategy.

     

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