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    • Featured Product: InfoSysRPD℠

    • InfoSysRPD℠ provides highly detailed analyses of audience viewing behavior. Customize your data sets and process multiple reports quickly and simulteneously. Now accesible on DIRECTView™  Learn More

    • Our Latest Research

    • Advanced Media Measurement in the Automotive Industry

      To show the rich understanding of consumer behavior you can gain with advanced measurement, Kantar Media performed a detailed analysis of historic RPD tuning data combined with household-level automotive sales data from J.D. Power and Associates. 

      Beyond Demographics Study 

    • Audience Matters Newsletter

    • Audience Matters is Kantar Media Audiences' global newsletter - a compilation of the latest insights unfolding across the global audience research industry.

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    Audiences

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    Kantar Media Audiences has a proven global track record with audience research services across 59 countries. Through advanced research and analysis into viewer behavior, Kantar Media is setting the standards for any Return Path Data (RPD) methodology by re-defining and broadening audience measurement.

    • Audience Advisor
      Kantar Media Audience Advisor gives media companies, marketers and agencies precise insights into audience viewing behavior that they can trust, so they can optimize their content and their...

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    • DIRECTView™
      DIRECTView captures Return Path Data (RPD) clickstream from  DIRECTV’s digital TV set-top boxes to provide transparent and accurate TV audience ratings that reflect the true programming,...

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    • CharterLA™
      Kantar Media Audiences has been working with Charter Media since June 2006 to aggregate census-level viewership data into actionable and relevant insights Benefits

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    • Latest Press

    • Kantar Media Launches Audience Advisor

      Advanced TV audience measurement service provides high-quality return path data projecting to a...

       
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    • Audiences In The News

    • Addressable ads are slated to expand in a meaningful way in 2013 with more transparent cross-platform measurement of those ads, says George Shababb, President of Kantar Media Audiences...  - Beet.TV

       
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